Website Payments Standards is the quickest and simplest way to add a PayPal payment option to your web site. You just enter a few parameters in your PayPal merchant account and create the button code, and you’re ready to accept debit and credit cards, transfer funds, and accept PayPal payments. No advanced programming skills required. If you need to add information to the transaction and are comfortable with coding, you can modify the Buy Now, Add to Cart, Subscribe, and Donate buttons by adding customized HTML-based variables. Millions of businesses make money using PayPal buttons. It's easy to get started.